What WordPress 3.8 “Parker” Means For Radio

The new way in which WordPress develops means that they’re moving at a good pace, and today WordPress 3.8 was released.

Codenamed “Parker”, after Charlie Parker, this version brings mainly visual changes to the backend, as well as the usual security updates WP is well known for.

Here, I’m going to go through the main changes and what they mean for radio stations that use the platform for their website.

WordPress 3.8 - SidebarThe ‘Fresh Look’

Gone are overbearing gradients and dozens of shades of grey — bring on a bigger, bolder, more colorful design! – WordPress

They’re right! Parker brings the flatness that we’re getting used to in Apple’s latest iOS to the world of WordPress. The admin bar and menu in the backend are flat and a single colour, which a contrast to highlight the current item you’re on.

Alongside the use of the Open Sans font and simplified icons, it gives the tired looking UI and breath of fresh air. It really does feel like it’s been dragged, kicking and screaming to the middle of the 21st Century.

And for radio stations, it means happier users. There’s nothing worse than logging into a system that looks a decade old, but under the hood actually acts like a 6 week old puppy and is ready to give anything a go. It might scare some users who don’t use it that often, but like anything else they will get used to it after using for a while.

A splash of colour, and then some

WordPress describes it as “Admin color schemes to match your personality”, but I wouldn’t go as far as to say personality, but more just to match the colour of your frontend.

WordPress 3.8 - Colour Schemes

There are six colour schemes to choose from and they can mostly be described as the colours of the iPhone 5C (they’ve even visualised it for us!).

For radio stations, it means all users can pick the colour that they wish. In one office you could end up with the colours of the rainbow, just on one WordPress site! That will certainly brighten up winter days, and make you scream for mercy the morning after the company Christmas party.

Posting from Tablets, properly

WordPress 3.8 - Admin on Nexus 7

You could just about use previous WordPress version on tablets, if you had a lot of patience and time. But Parker means that the admin pages are truly responsive and enable you to easily update via your tablet (or other mobile devices).

Looking at the admin for this site on my Nexus 7 makes for a pleasant experience. It’s now easier to find icons and format the body of the post. Overall, it’s just a much more appealing layout, which may make me update on the move more.

And for radio stations, this means you’ll be easily able to update your site from the scene of an event, or if you discover a major error, it can be eradicated from your hand instead of your laptop. I believe that if used correctly, this is the best part of Parker and it will empower content creators like never before. Plus, there’s no need for a silly plugin to generate a nice admin section!

Summary

Whilst the first two points are simply cosmetics to bring it up to modern design expectations, the real kicker in Parker is the way it now properly reacts to devices like tablets.

You can get WordPress 3.8 either via the Updates system in your WP install, or manually from wordpress.org/download.

Further Reading

#NowPlaying: Ghostbusters – Ray Parker Jr.

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